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Mars Needs Moms needs People Willing to Watch It. TaskmasterJack Send a noteboard - 15/03/2011 12:32:21 AM
6.9 million opening weekend? I mean, it looked like a flop to me, but still... I usually get surprised by the success of kid/family films.

Battle: Los Angeles and its squad of marines lead by Aaron Eckhart shaved $500k off its weekend estimates but still easily won its opening weekend at the box office by nearly $13 million over the next closest competitor.

The final three-day ticket sale tally of Battle: Los Angeles of $35.6 million came without the benefit of 3D. Neither Battle: Los Angeles nor Rango, the Paramount animated flick starring the voice of Johnny Depp that finished in second with $22.6 million, were available in 3D. Both performed strong as Rango lost less than 40% off its big opening last weekend.

The only 3D newcomer this weekend was Disney's creepily animated Mars Needs Moms. Despite an aggressive marketing campaign, Mars needed a lot more than moms to thrive en route to an abysmal $6.9 million opening considering the film's $200 million plus budget with marketing costs factored in. Expect Mars Needs Moms to arrive on Blu-ray and DVD as early as legally possible for Disney to release it.

Taking third place was Warner Bros. Red Riding Hood with $14 million. Some members of the media were trying to push this as the next Twilight for tweens but all I got from the TV spots and trailers was a PG-13 horror that looked eerily similar to M. Night Shyamalan's The Village. Analysts had expected Red Riding Hood to ride the Twilight crowd up near the $20 million mark.

Final numbers for the weekend box office top 10 are as follows:

* 1. Battle: Los Angeles - $35.6m
* 2. Rango - $22.6m
* 3. Red Riding Hood - $14m
* 4. The Adjustment Bureau - $11.6m
* 5. Mars Needs Moms - $6.9m
* 6. Beastly - $5m
* 7. Hall Pass - $5m
* 8. Just Go With It - $4m
* 9. Gnomeo and Juliet - $3.6m
* 10. The King's Speech $3.6m
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Mars Needs Moms needs People Willing to Watch It. - 15/03/2011 12:32:21 AM 991 Views
I hate seeing those posters on the freeway - 15/03/2011 02:44:07 AM 708 Views
To be honest, I'm glad - 15/03/2011 03:14:07 AM 571 Views
I am a little bummed that the reviews for Battle LA are so mediocre. - 15/03/2011 02:39:47 PM 585 Views
? - 15/03/2011 06:23:47 PM 746 Views
*shrugs* - 15/03/2011 07:20:38 PM 618 Views
It has two other kids movies it is going up against - 15/03/2011 04:57:05 PM 548 Views

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