Now that Neb's done with the site updates...(thanks for the new menus!)
Besides the fact that TV is literally at least 1/3 commercials (although it seems a LOT more, doesn't it?), I have been seeing a huge trend that is getting increasingly more on my nerves.
Corporations that use feel-good coffee-shop Indie-guitar/ukulele music in commercials.
AT&T does it (not to mention ripping off Christo). Car commercials use it. Lowe's does it. I've even seen paint stores use it (though in their defense, the paint-chip animation is damn creative). I've even seen more regional craft store in my area make their own Indie diddy to freakish results.
And they're all just terrible. And played over, and over, and over.
Not to mention the fact that Indie music and ukulele music have been big for years before this, and they're just NOW putting these things to use? It just reeks of manipulative corporate advertising. Oh, let's play them some FEEL GOOD music while we take advantage of them!
/rant
Besides the fact that TV is literally at least 1/3 commercials (although it seems a LOT more, doesn't it?), I have been seeing a huge trend that is getting increasingly more on my nerves.
Corporations that use feel-good coffee-shop Indie-guitar/ukulele music in commercials.
AT&T does it (not to mention ripping off Christo). Car commercials use it. Lowe's does it. I've even seen paint stores use it (though in their defense, the paint-chip animation is damn creative). I've even seen more regional craft store in my area make their own Indie diddy to freakish results.
And they're all just terrible. And played over, and over, and over.
Not to mention the fact that Indie music and ukulele music have been big for years before this, and they're just NOW putting these things to use? It just reeks of manipulative corporate advertising. Oh, let's play them some FEEL GOOD music while we take advantage of them!
/rant
Commercials and behind the bandwagon Indie music
- 01/09/2010 01:02:39 AM
585 Views
I hardly see commercials anymore, I guess
- 01/09/2010 09:51:39 AM
421 Views
I don't have tivo. >.< *NM*
- 02/09/2010 07:55:32 AM
180 Views
Me neither
- 02/09/2010 08:05:00 AM
422 Views
My goodness, does that still exist? 
*NM*
- 02/09/2010 10:56:30 AM
161 Views
*NM*
- 02/09/2010 10:56:30 AM
161 Views
I still got 300+ VHS tapes with films, shows, programs I'll never find again
- 02/09/2010 11:00:46 AM
419 Views
perhaps it was just chosen by young creative teams who enjoy that music
- 05/09/2010 09:05:54 AM
393 Views