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and some very hypothetical, very dubious calculation of the net dollar value of every online click or like or whatever. Though definitely, Taylor Swift is an actual global superstar, whereas the NFL's international appeal is rather more niche, so a lot of this added value would be coming from overseas - and indeed wouldn't involve any merchandise sales nor domestic viewing ratings.
and some very hypothetical, very dubious calculation of the net dollar value of every online click or like or whatever. Though definitely, Taylor Swift is an actual global superstar, whereas the NFL's international appeal is rather more niche, so a lot of this added value would be coming from overseas - and indeed wouldn't involve any merchandise sales nor domestic viewing ratings.
It is coming mostly from overseas and from the fact that the sales of Chiefs items and Kelce jerseys in particular have skyrockerted - especially in foreign markets.
Similarly NY Yankee merchandise ranking as the number 1 seller for all sports is driven by the global market.
Mook
*MySmiley*
"Bustin' makes me feel good!"
Ghostbusters, by Ray Parker Jr.
*MySmiley*
"Bustin' makes me feel good!"
Ghostbusters, by Ray Parker Jr.
The Taylor Swift/Travis Kelce phenomenon
- 31/01/2024 01:31:10 AM
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...
- 31/01/2024 05:52:50 PM
97 Views
Yeah, to get to numbers like that, they've got to be basing it on online engagement...
- 31/01/2024 07:31:29 PM
91 Views
Exactly right
- 31/01/2024 07:41:12 PM
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the father of mine
- 31/01/2024 07:59:33 PM
94 Views
I pay about as much attention to Swift as I do football, but it's funny seeing people get so upset.
- 01/02/2024 09:59:08 AM
98 Views
My teenage daughter has become a football fan because of Taylor Swift
- 02/02/2024 06:29:35 PM
108 Views