Sales would double when people wouldn't be driven away by the American covers.
You grossly overestimate the influence of cover art in sales, but the main reason they're not using these covers or repacking the series now is a question of marketing. DKS covers are butt ugly, but that's very secondary to brand recognition, and the DKS images and ugly 1990s layout are instantly recognizable as WOT books. With the 5 years hiatus and a new author on top of this, it's a bad time to change the look of the WOT books. They do it for the e-books because it's a new product.
Harriet and Tor plan to have the packaging of the books redesigned once the series is over, but they're sticking with the current look to the end.
The new Winter's Heart cover
16/06/2010 07:32:07 PM
- 1475 Views
It looks cool... eh, I think I'd have liked a different way of showing it, though
16/06/2010 07:51:08 PM
- 671 Views
I like the artwork, but I think they could have a bit more dynamic IMO *NM*
16/06/2010 08:51:35 PM
- 289 Views
Better than the orginal, but a picture of a turd would do that, too. *NM*
16/06/2010 10:23:32 PM
- 310 Views
as long as that turd isn't trying to march an army through a foot of snow
16/06/2010 11:23:41 PM
- 598 Views
LOL It sounds like you are making fun of the Winter's Heart cover *NM*
17/06/2010 04:01:02 PM
- 270 Views
Disappointing...
16/06/2010 10:27:22 PM
- 726 Views
Isn't this cover done from Nyneave's point of view? She was sitting directly across from him *NM*
17/06/2010 01:42:46 AM
- 277 Views
Then they should have fish eyed it, so you could see her cleavage along the bottom of the picture. *NM*
17/06/2010 03:12:29 AM
- 297 Views
Maybe, but what's the point?
17/06/2010 04:47:50 AM
- 617 Views
I definitely agree with you from an artistic standpoint.
17/06/2010 03:58:57 PM
- 585 Views
Re: I definitely agree with you from an artistic standpoint.
17/06/2010 04:23:20 PM
- 1087 Views
although I agree with you that a large amount of teamwork was involved...
18/06/2010 02:54:47 PM
- 585 Views
Re: although I agree with you that a large amount of teamwork was involved...
18/06/2010 03:41:52 PM
- 603 Views
It's OK. Fairly average considering the range of possible scenes the cover could have shown/conveyed
17/06/2010 03:51:47 PM
- 568 Views
Re: The new Winter's Heart cover
19/06/2010 05:32:17 PM
- 778 Views
He looks very feminine in this link
19/06/2010 05:45:32 PM
- 685 Views
Why don't they put these on the paper versions?
20/06/2010 12:30:32 AM
- 566 Views
Re: Why don't they put these on the paper versions?
20/06/2010 03:00:29 AM
- 663 Views