What can we say -- it's a near final build of LG's 15-inch OLED TV that's set to go production in Korea before the baby New Year can suckle at the big one-oh. We could say it's beautiful, that even motion looked good pushing genuine blacks on this razor thin panel. But we wouldn't want to rub your noses in the fact that we're at IFA and you're not. Perhaps this will make you feel better: by the time it makes it Stateside in February or March it'll be carrying a price tag right around $2,500. Really, but it's Wireless TV-capable and that's gotta be worth something.

Oh, and LG tells us that its 32- and 42-inch OLED panels are on schedule and due to be released sometime in 2010. Yes, 2010. No word on price but it's going to be tres, tres expensive.

You really have to see the pictures that come along with it, they are freaking gorgeous. Now if I just wait about 5 years I'll be able to get that 50" OLED TV that I've been dreaming about for years.