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Demographic Game Design 2 Research Survey lord-of-shadow Send a noteboard - 02/10/2009 03:23:07 AM
So, long story short, the link below leads to a short, 4-page research survey being conducted by International Hobo, which is basically a game design think-tank.

One of the most important aspects of game design is the need to know your audience, and design with them in mind. For instance, you could look at a game like Nintendogs (or Spore!) and know that for many big gamers, which includes many of us, they are not particularly good games. But for their audience they have done very well.

Unfortunately, the game industry has lacked a common language about demographics, and the demographic models that many developers use are lacking in sophistication. Even professional game devs refer to broad, 1-dimensional groups of players like "casual players," "hardcore," "female gamers," etc. In contrast,IHobo has made it their mission to undertake and disseminate better models of demographics, exploring play styles, psychology, Myers-Briggs typology, frequency of play, gender, age, and other factors.

This survey is part of their second iteration on this, the "DGD2" model.

It should take between 5 and 10 minutes, so if you've got a minute, it'd be great for some of you to take part. And don't worry if you're not a big gamer; game devs understand that group fairly well; it's the casual players we need data on, hah.
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Demographic Game Design 2 Research Survey - 02/10/2009 03:23:07 AM 762 Views
Do you want me to spread this to plat/Penny Arcade forums? - 02/10/2009 03:40:35 AM 569 Views
That'd be great. The more the merrier. - 02/10/2009 03:47:12 AM 542 Views
Just fyi - 02/10/2009 04:17:21 AM 586 Views
That's fine, no big deal. - 02/10/2009 04:28:00 AM 570 Views
My own results: Daredevil-Seeker - 02/10/2009 03:50:14 AM 570 Views
Moi - 02/10/2009 04:24:16 AM 693 Views
I liked this - 02/10/2009 02:37:22 PM 545 Views
My results - 02/10/2009 04:08:02 PM 536 Views
Seeker-Daredevil - 02/10/2009 04:26:49 PM 554 Views
I'm a mastermind! - 02/10/2009 06:08:15 PM 511 Views
Harumph! - 05/10/2009 06:41:06 PM 721 Views
I find it interseting - 05/10/2009 06:53:48 PM 711 Views

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